The American people vs. the Special Interests

President Obama yesterday:

I know that the insurance industry won't like the idea that they'll have to bid competitively to continue offering Medicare coverage, but that's how we'll help preserve and protect Medicare and lower health care costs for American families. I know that banks and big student lenders won't like the idea that we're ending their huge taxpayer subsidies, but that's how we'll save taxpayers nearly $50 billion and make college more affordable. I know that oil and gas companies won't like us ending nearly $30 billion in tax breaks, but that's how we'll help fund a renewable energy economy that will create new jobs and new industries. I know these steps won't sit well with the special interests and lobbyists who are invested in the old way of doing business, and I know they're gearing up for a fight as we speak. My message to them is this: 'So am I.'

In his weekly YouTube address the President has reframed the narrative from the stale dysfunction of Democrats demonizing Republicans and Republicans demonizing Democrats to:
 

The interests he mentions - "the insurance industry... the banks and big student lenders... the oil and gas companies..." - have their hooks and donations just as deeply into Congressional Democrats as they do for Congressional Republicans. They've all just been put on notice: oppose the reforms he's pushing and be portrayed as siding with those corporate interests against the American people.